TROUBLED baby store Mothercare has announced further reductions ahead of all of their stores closing. 

The retailer announced their Black Friday sale was starting early with up to 50% off discounts available in stores and online.

A selection of nursery products will be available with Black Friday discounts while stocks last.

A spokesman added: "New stock is arriving in store as warehouses are emptied."

Here's some of the best discounts:

Tommee Tippee Perfect Prep machine

WAS £125.99 - NOW £62.99  (50% off)

Makes a fresh bottle at body temperature in 2 minutes, works with any formula and has an adjustable base to suit different 

Runcorn and Widnes World:

Tutti Bambini CoZee Bedside Crib, Charcoal

WAS £185 - NOW£138.75  (25% off)

Suitable from birth to six months, this bedside crib has been designed to allow you to sleep next to your baby developing that special bond without sharing the same bed, as recommended by baby experts.  It can also be used as a standalone crib.

Runcorn and Widnes World:

Mothercare Nanu Stroller, Flash

WAS £59 NOW £44.25 (25% off)

Lightweight, compact and great value, this stroller comes with lots of adjustable features to give your child a safe and customised ride from birth until three years.

Runcorn and Widnes World:

Chicco Next2Me, Light Grey

WAS £179 NOW £134.25 (25% off)

The original side-sleeping crib, to allow you to sleep next to your baby without sharing the same bed, as recommended by the baby experts.

This is the lightest travel crib on the market, just 8 kgs. Travel bag included.

Runcorn and Widnes World:

Mothercare 4-wheel journey chrome travel system, Black or Fig

WAS £299 NOW£224.25 (25% off)

This sleek journey travel system comes with a group 0+ car seat and convertible pram to pushchair seat unit, giving your baby everything they need to travel newborn to toddler.

Runcorn and Widnes World:

Mothercare Lulworth Wardrobe, Classic White

WAS £390 NOW £292.50 (25% off)

Designed in warm, tactile wood and crisp white, this double wardrobe with plenty of room, featuring hanging and shelf space, plus a handy drawer unit.

Runcorn and Widnes World: