A PIONEERING waterless car cleaning service has been launched by a Runcorn inventor.

Mike Wheelhouse is hoping his environmentally friendly Urban Trikes will reduce our carbon footprint, create jobs and provide safe drinking water and sanitation across the world.

He is donating a percentage of his takings to the charity, WaterAid.

Mike, aged 42, from Sandymoor, said: “It is a totally different way of car washing. Instead of water, we use a high quality fluid which cleans Bentleys and Rolls Royces in Dubai.

“It reacts to dirt and grime and has a lot of green credentials. It contains only the finest ingredients with latest cutting edge scratch-free technology. It saves tons of water and harmful chemicals.”

His solutions are biodegradable, non toxic and neutral in PH and save around 250 litres of water per car, the equivalent of 25 buckets of water. He also cleans caravans, motorhomes and boats.

Mike operates his business from a unit in Pimlico Road, where he makes the tricycles.

He plans to offer franchises and expand overseas.

He added: “It’s like a window cleaning round.The more people who use our trikes and bikes, the fewer vehicles are on the road which means a reduction in carbon emissions.

“The good thing is we come to you. I’m hoping to target companies with a corporate responsiblility and clean their staff cars.

“Cycling is good for your health and the environment.”

Paula Cain, chief executive of Halton Chamber of Commerce and Enterprise, said: “It’s always great to see innovative and exciting new businesses being launched in Halton.

“We wish Mike and his team all the best of luck.”