Widnes pupils challenged to create a new juice drink brand for Coca Cola

Runcorn and Widnes World: Dani Mercer and Kieran McLoughlin with their Forever Fizzy drink Dani Mercer and Kieran McLoughlin with their Forever Fizzy drink

ENTERPRISING teenagers have concocted a health drink they believe could become a big seller.

Wade Deacon pupils were challenged to create a new juice drink brand for Coca Cola.

Their product, ‘Forever fizzy’, a zesty lemon and lime drink, has now won them a place in the regional final of the Real Business Challenge.

The year 10 students will be taking on teams from across the north west at the Museum of Science and Industry in Manchester on February 7.

Dympna O’Neill, ICT teacher and project co-ordinator, said: “This is a fantastic opportunity for our students.

“The successful team has worked independently to develop a unique product and have used their business knowledge to calculate the cost of bringing this product to market.

“They now have the opportunity to work alongside business mentors from Coca Cola Enterprises in a new challenge.”

The 15-year-olds experimented with three prototypes in their school kitchen and carried out market research, testing the drinks on their family and friends.

They discovered that pure lemon and lime juice, using agave nectar instead of sugar, was the best combination of ingredients.

Team leader Danielle Mercer said: “It has a very smooth texture and a sweet kick with a tangy after taste.

“We believe that our product will be popular as we have a unique selling point which is that our product is healthy but it is also fizzy and has a great taste. Our drink is cheap and affordable and the bottle which the drink will be sold in is recyclable.

“We could donate a percentage of profits to local chaities and set up a stall in the local market to sell our product.”

 

 

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